Local2Local set up a 'land stall' at Utrecht Science Park, offering vegetable boxes filled with seasonal produce direct from regional farmers. Each box contained a variety of seasonal vegetables, hard fruit, natural juice, and fresh eggs. The campaign needed 2,000 pre-sold boxes to launch fully and has since been completed, with boxes collected at a pickup point in the Eurest restaurant of the Educatorium building.
- Seasonal vegetable box
- Hard fruit, juice, and eggs
- Direct from regional farmers
- Campus pickup point
- Short regional supply chain
Backing a farm is a real-world commitment. Here's what the farmer has flagged could affect this campaign.
- Weather & drought
- Delivery delays
- Labour shortage
- Fewer growers supply the stall some weeks
Educatorium, Utrecht Science Park
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